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Michał Sadowski (Brand24): We received a proposal of support from the competition after Facebook’s ban (podcast)

Brand24 has been around for almost 12 years and has become one of the biggest media monitoring tools. The startup has been a widely respected project in the community from the beginning, but a lot in this regard changed in 2019, when Brand24’s fanpage along with Michael’s private account were banned by Facebook.

After a six-month battle, these accounts were finally restored, and Brand24 itself dealt with the effects of the banning. However, this event taught Michal a few things about people. Unexpectedly he received support from… his competitors.

– I don’t think I told this to anyone outside the company, and it certainly wasn’t in any interview. Often friends turned out to be enemies, but I remember that moments after being blocked from Facebook, Kamil Bargiel of SentiOne, with whom we historically have had various adventures – as competition does. I was surprised that Kamil asked me how he could help us, it was mega cool – says Michał Sadowski.

With Michał Sadowski we talk about the honorable mention in the ranking Kreatorzy 2022, the banana from Facebook, the development of Brand24, podcasts and why he thinks Stefan Batory is the king of Polish startups. Listen to the latest episode of the Podcast.

Also listen to:

  • Michal Olszewski of Movens Capital and Radoslaw Czyrko of Tar Heel Capital Pathfinder are two investors honored in the Kreators 2022 ranking in the “Bold Seeding” category. Both funds are known for boldly investing in early stage projects. Why do they decide to develop this market? Are we facing a startup bubble? And why are legal regulations the biggest obstacle for startups? Olszewski and Czyrko answer these and other questions;
  • Adam Jesionkiewicz became famous on the startup scene thanks to his company Ifinity. However, he sold it in 2021 and devoted himself entirely to his project – Astrography. That is, a startup selling high-resolution fine-art space photos. Thanks to the development of his company – Adam was awarded in the Kreators 2022 ranking in the bootstrapping category;
  • Marcin Woźniak is CEO and founder of the startup Art-Synergy and originator of Platforms that aim to digitize the music and culture industry. These worlds, it turns out, are extremely behind when it comes to digital solutions.


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