LONDON, United Kingdom — Mental health platform JAAQ has secured €15 million (£13 million) in Series A funding as it accelerates expansion across enterprise, healthcare, and insurance markets while preparing for entry into the United States.
The funding round attracted backing from Meridian Health Ventures, Fuel Ventures, Bolt Angels, and Guinness Ventures. Alongside the investment, technology entrepreneur and investor Alex Packham has joined the company as CEO to lead its next phase of growth.
The London-based HealthTech company plans to use the funding to expand enterprise partnerships, strengthen its clinical infrastructure, and scale its platform internationally.
“We have a structural problem in mental health: demand is infinite, capacity is finite,” said Alex Packham, CEO of JAAQ. “The answer isn’t choosing between technology and therapists—it’s using technology to reach millions of people who will never see a therapist. Clinically governed mental health content, embedded inside the digital experiences people already use, is how we close that gap.”
Founded in 2021, JAAQ has developed a clinically governed digital health platform that enables insurers, employers, healthcare providers, and digital platforms to integrate mental health support directly into existing user experiences.
Rather than operating as a standalone mental health application, the company positions itself as an infrastructure layer that embeds trusted mental health content into digital journeys where users already spend their time.
Building Mental Health Infrastructure for the Digital Age
The company’s platform combines clinically reviewed content, behavioral science, and AI-powered personalization to make mental health support more accessible and engaging.
At the core of JAAQ’s offering is a library of more than 10,000 clinically reviewed videos covering a wide range of mental health topics. Organizations can either integrate this content directly into their existing products and services or deploy a customized JAAQ-hosted experience tailored to their audiences.
The company believes that accessibility remains one of the biggest barriers to mental healthcare worldwide. Long waiting lists, limited provider availability, and growing demand have left millions without adequate support.
By embedding mental health resources directly into insurance platforms, employer wellness programs, healthcare portals, and digital services, JAAQ aims to reach users before issues escalate into more serious conditions.
The platform is currently deployed across organizations serving more than 1.5 million eligible users through partnerships with insurers, employers, and healthcare providers.
AI Meets Clinical Governance
A key differentiator for JAAQ is its emphasis on clinical governance alongside artificial intelligence.
While many healthcare startups focus primarily on conversational AI or chatbot experiences, JAAQ is developing what it describes as a new engagement model that combines AI-driven personalization with clinically validated video content.
“Trust is what separates healthcare platforms that get adopted from those that don’t,” said Saurabh Johri, Chief Product and Technology Officer at JAAQ. “Mental health is not one-size-fits-all, and the content and processes that govern what we deliver reflect that.”
The company is currently investing in a new technology layer that combines conversational AI with video-based health education, creating personalized experiences designed to help users better understand their mental wellbeing.
According to Johri, the goal is not to build another chatbot but to create a format that feels natural and familiar while maintaining clinical credibility.
“What excites me about JAAQ is that we’re developing a new modality that combines conversational AI with video, giving people a tailored way to understand their health in a format that feels native to how they already consume information,” he said.
Growing Investor Interest in AI-Powered Healthcare
JAAQ’s funding arrives amid continued investor enthusiasm for healthcare technologies that leverage artificial intelligence while remaining grounded in clinical practice.
Across Europe, investors have backed a growing number of companies focused on healthcare automation, patient engagement, diagnostics, and clinical workflow optimization. The sector has attracted significant capital as healthcare systems seek scalable solutions to workforce shortages, rising costs, and increasing patient demand.
JAAQ’s approach aligns with a broader trend toward integrating healthcare support directly into existing digital environments rather than requiring users to adopt separate healthcare applications.
The company believes this integration-first model can drive better engagement and ultimately improve outcomes by meeting users where they already are.
Expanding Beyond Mental Health Content
While mental health remains the company’s primary focus, JAAQ increasingly sees itself as a digital engagement infrastructure provider.
The platform is building engineering tools that allow AI-powered products, healthcare organizations, and enterprise platforms to integrate clinically governed content directly into personalized user journeys.
As artificial intelligence becomes a core layer of modern software, JAAQ aims to provide the trusted health engagement framework that sits on top of these technologies.
The company describes its role as creating the connective layer between AI-powered applications and clinically validated health information, ensuring that health-related interactions remain safe, structured, and evidence-based.
Preparing for International Growth
The new investment will support JAAQ’s international expansion strategy, with the United States identified as a key growth market.
The company also plans to deepen partnerships across healthcare, insurance, and enterprise sectors while continuing to invest in the clinical and technological infrastructure that underpins its platform.
“JAAQ is solving a critical problem in mental health—not replacing care, but unlocking access to it,” said Dr. Pooja Sikka, Partner at Meridian Health Ventures. “Their clinically governed approach and institutional integrations are exactly what the market needs at a time when demand for mental health support continues to outpace available resources.”
As healthcare systems increasingly look for scalable ways to support mental wellbeing, JAAQ is positioning itself as the infrastructure layer that enables trusted mental health engagement across digital platforms worldwide.
With fresh funding, growing enterprise adoption, and a strategy that combines AI innovation with clinical oversight, the company is aiming to become a foundational component of digital mental healthcare in the years ahead.
